SARAH GARGANO COMMUNICATIONS is a global communications company specializing in public relations branding and strategy, marketing, events, image, promotion and education of the luxury sector. Brands represented include home & décor, fine jewelry, fashion, beauty, interior design, architecture, travel, automotive, technology and art.
MISSION. To promote, celebrate and educate the spirit and passion of luxury brands and craftsmanship worldwide.
CORE COMPETENCIES. Communications strategy, public relations, branding, marketing, advertising, social media, sales promotion, media management, celebrity publicity, event production, luxury goods industry, fashion industry, film industry, art world, knowledge of financial markets, international markets, fluent in French and Italian.
BACKGROUND. Sarah has worked for over fifteen years in the luxury sector with many of the top European luxury houses including Lalique, Cartier, DeBeers, Puiforcat, Jean-Louis Coquet, Philippe Deshoulieres, Robert Haviland & C. Parlon, Nathalie Jean jewelry, Armand de Brignac champagnes, Hotel Santa Caterina, Jo Malone, Agent Provacateur and Vertu. She has also worked with John Hardy, based in Bali, Nobu Hotels and Rhode Island School of Design. For each brand, Sarah has received first-hand experience in the factories and headquarters, observing the craftsmanship and know-how of the artisans and workers, passed on from generation to generation. Through this valuable training, she has developed a passion for handcrafted, service-oriented brands. It is this love and appreciation of the sector that has driven Sarah to specialize and focus her efforts on the promotion and education of luxury brands worldwide.
Sarah attended La Sorbonne in Paris and graduated summa cum laude with a degree in Business Economics from The Carroll School of Management at Boston College. Before entering the luxury industry, Sarah worked for seven years on Wall Street as a trader and salesperson in foreign exchange and international equities at Merrill Lynch and Chase Manhattan Bank. She has lived and worked in New York, Chicago, Los Angeles, Miami, Paris, Milan and London, and speaks fluent French and Italian. This solid business foundation, combined with Sarah’s hands-on training with some of the most exclusive factories and luxury brands in the world, and her deep-rooted cultural knowledge of Europe sets her apart in the field of communications and public relations.
Sarah believes great communication is a 360 degree approach including editorial coverage, events, social media, advertising, television and film placement and targeting product towards style-setters and influencers. Her contacts in each medium are A-list and she has helped her clients achieve outstanding results, successfully delivering their message and furthering their presence and power as authoritative luxury brands.
SPECIAL HONORS/AWARDS Special Council and Steering Committee for Madison Avenue Business District Improvement, Luxury Education Foundation, Italian Trade Commission Advisory Board, Rhode Island School of Design Museum Associate, Conde Nast Elegant Bride Style Consultancy, Board of Directors of Child Foundation Charity, Bowery Mission